Burger King seemingly shades McDonald's after CEO Chris Kempczinski's taste test went viral for all the wrong reasons.

Video of Chris Kempczinski trying new ‘product’ the Big Arch burger criticized for feeling forced and corporate

Burger King seemingly shades McDonald's after CEO Chris Kempczinski's taste test went viral for all the wrong reasons.

You've seen McDonald's CEO awkwardly taste the new Big Arch burger. Here's how it compares to other favorites.

After McDonald's Big Arch arrived, its CEO ate on in a video. Burger King and Wendy's dropped videos of their execs eating their burgers.