Feature

From rejecting perfection to establishing your competitive edge, industry leaders share tips on launching an indie agency.

by Emma Thumann September 09 2026

Launching an agency can be intimidating, but there’s a growing community of independent shops that are more than willing to help a founder get started.

For Campaign’s Question of the Week series, we asked the founders of independent agencies to share advice they’d give their past selves when first starting their agencies. Some responses suggested maintaining a balance between creative and business results, while others advised to avoid perfection at all costs.