Posted Sep 8, 2026 at 12:05 PM UTCDExternal LinkGoogle is changing search in the EU, and it sure is mad about it.Searches related to hotels and flights will now more prominently display results linking to price comparison sites, after the EU found Google was breaking antitrust rules by prioritizing its own Shopping, Flights, and Hotels tools, fining it €460 million. Google told Reuters it’s the largest reduction in search quality for 29 years.Follow topics and authors from this story to see more like this in your personalized homepage feed and to receive email updates.Dominic Preston
Google is changing search in the EU, and it sure is mad about it.
Searches related to hotels and flights will now more prominently display results linking to price comparison sites, after the EU found Google was breaking antitrust rules by prioritizing its own Shopping, Flights, and Hotels tools, fining it €460 million. Google told Reuters it’s the largest reduction in search quality for 29 years. [Link: Google warns of lower quality as it revamps Europe search results to avoid EU fines | https://www.reuters.com/world/google-warns-lower-quality-it-revamps-europe-search-results-avoid-eu-fines-2026-09-08/ | Reuters]
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