Cinemo, Dolby, and SmashLabs Bring In-Car Immersive Gaming Experiences to the Next Level

The technology, sound, and gameplay to make the whole cabin part of the game

Cinemo, a global leader and one-stop-shop provider for fully integrated, innovative multi-device in-car infotainment solutions, today announced a collaboration with Dolby Laboratories and SmashLabs to bring immersive, music-led gaming into the vehicle cabin creating highly engaging entertainment experiences across a broad range of in-car moments, whether on the move, parked, or while charging.

Three technologies come together as SmashLabs’ games are integrated with Cinemo’s standardized In-Car Game APIs, translating in-game events into real-time vehicle responses. Dolby Atmos® adds immersive audio that moves sound around the cabin, allowing passengers to perceive direction and distance as an integral part of the gameplay. The result is a responsive in-car experience that brings gameplay to life through synchronized sound, lighting, haptics and climate control - tailored to each vehicle model.

“The car is becoming a space where technology creates moments people genuinely remember, see, hear and feel,” highlighted Charly Lippoth, Director Partnerships at Cinemo.