Home Credit Philippines took home the Bronze Award for Excellence in Location-Based Marketing at the Marketing Excellence Awards Philippines, held on August 7 at the Grand Hyatt BGC. Through the Sales Associates (SA) Digital Campaign, accessible financial solutions were brought closer to customers nationwide by equipping frontliners of the company to drive hyper-local digital engagement, generating 126% revenue growth.
At the heart of this recognition are Home Credit’s Sales Associates, a network of more than 9,000 frontliners nationwide who serve as the company’s direct link to consumers and communities. Their on-the-ground insights help Home Credit better understand the unique needs, aspirations, and purchasing behaviors of Filipinos, enabling the company to develop more relevant products, localized campaigns, and customer experiences tailored to different markets across the country.
Representing Home Credit Philippines is its Marketing and Sales team (L-R) Michael Cruz, Jasper Sadiang-Abay, Leyan Moncera, Mark Joseph de Leon, Jorelyn Santos, Sales Associate Ambassador Precious Jackson, Janelle Jacinto, Celine Siy, and Tammy Tolentino
“Proud po kami sa pagiging bahagi ng programang ito at ang pagkakataong makatulong na dalhin ang mga products and services ng Home Credit sa mas maraming komunidad sa buong bansa. Ang award na ito ay nagpapatunay na mahalaga ang papel ng bawat Sales Associate, at talagang No Small Roles sa Home Credit,” said Precious Trimain Jackson, Sales Associate Ambassador.
