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Cebuana Lhuillier reinforced its leadership in content marketing excellence by earning five awards at the Content Marketing Awards Asia-Pacific 2026, hosted by MARKETECH APAC, making it the most awarded Philippine company at this year’s competition. The recognition underscores the company’s success in delivering impactful campaigns that strengthen brand engagement, advance financial inclusion, and drive measurable business results.
“At Cebuana Lhuillier, every campaign begins with a clear purpose—to create meaningful value for the Filipinos we serve,” said Jean Henri Lhuillier, President and CEO of Cebuana Lhuillier. “Whether we are advancing financial literacy, empowering entrepreneurs, promoting financial protection, or strengthening customer relationships, we believe communications should inspire action. These recognitions affirm that authentic storytelling creates lasting impact, and we are proud to represent the Philippines among the region’s best.”
Leading Cebuana Lhuillier’s victories was the Silver Award for Best Purpose-Driven Content Campaign for Money Guro: A Purpose-Driven Content Ecosystem for Financial Inclusion, recognizing the company’s commitment to making financial education more engaging, accessible, and relevant for Filipinos. The initiative continues to transform financial literacy into an ongoing conversation, equipping individuals and families with the knowledge to make informed financial decisions.
