Google enters the Bluetooth tracker segment in India by introducing the Pixel Tag, which is the company’s first device for tracking items. The Pixel Tag is meant to help people find their regular possessions, like keys, wallets, bags, and luggage. It will have to contend with the Apple AirTag, but will provide better compatibility with the Android platform.The Pixel Tag has been unveiled together with the company’s new Pixel 11 line of smartphones and will be introduced in India sometime this year. According to Google, the tracker will be available in November from the Google India online store.About The AuthorJournalist and a writer with a strong interest in news, culture, technology, and human-interest stories. Passionate about making complex topics accessible and engaging.Google Pixel Tag price in India and availabilityPixel Tag by Google is available for INR 3,799 for one unit in India, whereas it can also be purchased in packs of four for INR 12,900. The device is available in just one Fog color variant.Surprisingly, Google has set such a price range for its Pixel Tag that it makes the product almost at par with that of Apple AirTag, which is available for INR 3,790 per single unit and INR 12,900 for a four-pack in India. Thus, Google cannot take any price-related advantage over its competitor.Google Pixel Tag features and specificationsPixel Tag uses both Bluetooth and Ultra-Wideband (UWB) connectivity to assist in finding misplaced objects. This product works in conjunction with Google’s Find Hub feature that is capable of guiding users in the direction of their tracker on Pixel smartphones.The tracker also supports Fast Pair with Pixel devices, allowing users to set it up quickly. Once paired, the Pixel Tag can be tracked through the Find Hub experience.Google has also added a built-in speaker to the tracker. Users can trigger the speaker remotely through the Find Hub app when they need help locating an item. The Pixel Tag also has a physical button that works in the opposite direction. Pressing the button can make a paired Pixel phone ring, even when the handset is set to silent mode.Also, there is integration with the Gemini system. People can instruct Gemini to ping the Pixel Tag through their voice commands to find lost things.More articles by AuthorTrending StoriesThe device uses replaceable CR2032 coin-cell batteries, and it lasts longer than a year on one battery according to Google. It does not mean that people need to charge the gadget, but it needs just to change the batteries.Pixel Tag meets the standard of IP67 to be dust-proof and water-resistant. It means that the tracker can stay in water up to a meter deep for 30 minutes. Moreover, it contains an accelerometer and is made from polycarbonate and metal materials.In spite of its compactness, Pixel Tag is 28 x 46.1 x 5.4mm with the weight of about 11.8 grams. It is supported by the operating systems Android 9 or higher and has one-year warranty period.Pixel Tag vs Apple AirTagThe Pixel Tag's biggest selling point is its integration with Google's ecosystem. While Apple's AirTag is designed around the iPhone and Find My network, Google's tracker is built around Find Hub and Android devices.The addition of Gemini could also make the Pixel Tag more convenient for Pixel users, particularly when they want to locate the tracker without manually opening the tracking app. Fast Pair and reverse phone finding further strengthen its integration with compatible Pixel devices.But this does not mean that all Android phones would support the full Pixel Tag experience. High-end features like Ultra-Wideband based location finding would need a compatible Pixel phone. Older Android phones or those that don’t support some of these technologies would be able to track using Bluetooth technology only.The Pixel Tag, therefore, would become an integral part of the Pixel ecosystem for these users. Its ability to work with Find Hub, Gemini and compatible Pixel hardware gives Google a way to differentiate the product despite its near-identical pricing to the AirTag.The Google Pixel Tag will arrive in India in November for Rs 3,799, with a four-pack available for Rs 12,900. For Android users who regularly misplace keys, wallets, bags or luggage, Google's first tracker could offer a more tightly integrated alternative to existing Bluetooth tracking devices. FAQsWhen would the Google Pixel Tag be available in India?Google Pixel Tag will be available in India during November via the Google India online store.Can the Pixel Tag be used with Gemini?Yes, users can use their voices to make Gemini call the Pixel Tag.What is the cost of Google Pixel Tag in India?Google Pixel Tag costs Rs 3,799 for one piece and Rs 12,900 for a pack of four.What connectivity capabilities does the Pixel Tag have?The device has Bluetooth and Ultra-Wideband (UWB) capabilities to help locate misplaced items.How long can the Pixel Tag's battery last?According to Google, the replaceable CR2032 coin-cell battery of the device has a lifespan of more than a year.end of article
Google Pixel Tag launched in India at Rs 3,799 to take on Apple AirTag
Google has introduced its first item tracker, the Pixel Tag, in India. This device will compete directly with Apple's popular AirTag tracker. The Pixel Tag offers advanced features like Ultra-Wideband and Gemini integration. It will be available for purchase in November at a competitive price point. This tracker aims to enhance the experience for Android users seeking lost items.











