News

Christine Cassis joins the Amazon streaming subsidiary as CMO.

by Julia Walker August 12 2026

Twitch has hired Christine Cassis as CMO to lead its marketing and comms teams.

Cassis started in the role August 10 and she reports to Twitch CEO Dan Clancy. She will lead Twitch’s global marketing organization with a focus on scaling users and amplifying creators, according to a Twitch spokesperson. She’ll also lead comms efforts.