“The strong will survive.”
That’s how MNTN CEO Mark Douglas sums up the wave of consolidation sweeping both the media and ad tech industries – and he’s betting his CTV platform will be on the right side of it.
On Tuesday evening, MNTN reported $82.5 million in revenue for the second quarter, up 21% year-over-year. Its active performance TV customer base also grew 40% over the past year, which the company attributes to an increase in small and midsize customers.
As part of that pitch to SMBs, MNTN began expanding their access earlier this year to “premium streaming inventory,” which is the term Douglas used with investors. And that includes live sports.
“We have many customers who advertise during the FIFA World Cup games, March Madness, and on MLB, NBA, NHL and, soon, the NFL,” Douglas said.
