One year ago, fashion industry veteran Melissa Skoog joined Cartolina and took the reins as creative director from East Coast entrepreneur and founder Margaret Anne Nolen.
Skoog started her career in editorial at Vogue before moving into merchandising (under Mickey Drexler at Banana Republic) and later, serving as vice president of public relationships at Prada before cofounding her now-closed mentorship platform, the Juggl (2020 to 2025), and simultaneously founding her ongoing brand strategy and communications firm, Skoog Productions.
Cartolina fall 2026 collection.
Courtesy of Cartolina
With a year under her belt back with her hands in the product — which the creative director told WWD she has always loved — she opened up about her first fall collection for Cartolina.






