While discussions often centre on high-cost, tech-heavy industries, Africa's creative industries are quietly booming, offering millions of jobs for the continent's rapidly growing youth population.
Discussions about Africa’s economic growth usually focus on high-cost, tech-heavy industries - be it around fintech regulations, biotech research facilities or software engineering tech centres.
Meanwhile, the creative industries are quietly booming in the background.
This powerful sector has an unmatched ability to do what the tech giants are unlikely to - provide millions of jobs for Africa’s rapidly growing youth population.
The numbers tell an intriguing story.
