Cannes Lions is coming to an end on Thursday, and trust me, attendees will be ready for some rest and cool weather. During a whirlwind visit, I’ve heard the question “What day is today?!” bandied about by attendees more than once on the Croisette during this year’s fest.
And, no, it’s not just because Aperol Spritz and rosé flow freely during the festival known for being a brand marketer meetup. It is also due to the countless keynotes, panels, appearances and “activations” at the Palais des Festivals and beyond, plus the barrage of parties, soirées and special events that keep people schmoozing into the morning hours.
Beyond the exchange of ideas, business pitches and social affairs, folks are likely to leave Cannes Lions with all sorts food for thought. If you missed it – or aren’t sure anymore if you actually heard or saw it due to lack of sleep, here is The Hollywood Reporter‘s look at key takeaways and experiences from Cannes Lions’ this year.
The Name Is More Fitting Than Ever
Devi Brown, Sara Kuburic, Vex King at The Linkedin Rooftop on June 25, 2026 in Cannes, France.
