Polaroid tells people to jump in some water 'before the data centers drink it all up'
By
Natalie Musumeci
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Polaroid is one of a growing crop of brands leaning into anti-AI marketing. The "cheeky" ad is part of its "the best of summer is analog" campaign.
Polaroid tells people to jump in some water 'before the data centers drink it all up'
By
Natalie Musumeci
You're currently following this author!
Want to unfollow? Unsubscribe via the link in your email.

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