Tuesday, June 23rd, 2026 – 2:00 am

SHARE:

Everywhere you look, a new agentic measurement tool seems to have sprung up.

Agentic execution layers, on the other hand, are harder to come by, according to Nathan Venezia, founder of Concord. (As you may have guessed, Concord, which is based in France, is a platform for agentic media executions.)

“I’m not going to say we’re the first,” Venezia mercifully conceded to AdExchanger.