By
David J. Abbott
Columnist
aCatalyst Consulting
Tough to see around the next corner with straight line thinking.
Linear thinking can miss how real business systems work, where strategy is rarely straight-line and success depends on adaptation and reframing.
By
David J. Abbott
Columnist
aCatalyst Consulting
Tough to see around the next corner with straight line thinking.

ILLUSTRATION BY KIKO BUENAVENTURA On paper, companies are logically consistent: • They define a value proposition; •…

Business success depends less on facts and more on uncovering the hidden systems and unconscious patterns that shape decisions…

Managers do not make random mistakes. They make systematic errors in judgment and decision-making because our brains rely on…

Most organisations don’t fail because of poor strategy. They fail because they can’t execute it. And execution depends on one…

BCG’s article in HBR “The False Alignment Trap” exemplifies deeper flaws in management thinking, consulting advice & business…

It's not strategy. It's not funding. It's a cognitive bias called the false consensus effect.