By
David J. Abbott
Columnist
aCatalyst Consulting
“You can’t be seen, until you learn to see” -- marketing whiz, Seth Godin.
Managers do not make random mistakes. They make systematic errors in judgment and decision-making because our brains rely on mental shortcuts called heuristics.
By
David J. Abbott
Columnist
aCatalyst Consulting
“You can’t be seen, until you learn to see” -- marketing whiz, Seth Godin.

Success is rarely one dramatic leap. It is the quiet discipline of showing up quarter after quarter even when fear and doubt are…

Business success depends less on facts and more on uncovering the hidden systems and unconscious patterns that shape decisions…

Waiting for perfect data is the fastest way to lose in a fast-moving market.

Companies that maintain a startup's agility years down the road are the most likely to be successful for decades, says author and…

One piece of startup advice you'll hear often is: "Find a problem worth solving." I agree. But I...

Peter Thiel views perfect competition not as an ideal economic state, but as a destructive force that annihilates profits.