Amid the cosmic excitement for Artemis II and Project Hail Mary, high-end watchmakers are reaching for the stars with their most celestial designs yet
Leading luxury watchmakers—Omega, Breitling, Patek Philippe—released space-themed collections tied to NASA's Artemis II mission in 2024. For IT leaders, this signals luxury's alignment with space-tech culture—a positioning cue for consumer startups targeting wealthy innovators.
Bell & Ross
Courtesy of Brand
Latin for “eagle,” the Aquila constellation is rendered in seven diamonds on the aventurine dial of the new BR-05 Blue Diamond Eagle, housed in a 36mm case with matching bracelet in satin and polished steel; $5,000, at Feldmar Watch Co., L.A.
A. Lange & Söhne
Courtesy of Brand
Bulgari, Cartier, Panerai, Rolex and TAG Heuer are among the watch brands that showcased new mechanisms, reimagined complications…
Anniversary releases from Rolex and Patek Philippe, skeleton watches galore and timepieces built for space travel at the world’s…
Zenith, Chopard, Chaumet and Ulysse Nardin also showed off new models in blue at Watches and Wonders 2025.
From Patek Philippe and Audemars Piguet to Chanel and Hublot, the most captivating bejewelled watches of the 2026 fair combine…
Best watches: Breitling makes a splash with surfing legend Kelly Slater, Louis Vuitton aims for the moon, while Chanel revamps…
From diamond-set cocktail watches and maximalist jewellery pieces to moon-bound chronographs
Standout jewellery watches from Watches & Wonders 2026
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