Cristiano Ronaldo touched down in West Palm Beach, Florida, this week as Portugal’s national team begins preparations for the 2026 FIFA World Cup. The tournament, which kicks off its expanded 48-team format this year, will see Portugal face the Democratic Republic of Congo on June 17.
The meme token effect
Community-driven meme token $CR7, which has no official affiliation with Ronaldo himself, climbed approximately 11.89% in the week leading up to the tournament.
Ronaldo has maintained a legacy partnership with Binance that produced several NFT collections, including the “CR7 ForeverZone” series.
Previous Ronaldo-linked meme coins have demonstrated exactly the kind of volatility that makes risk managers lose sleep. One such token previously reached a market cap of $143M before declining significantly.
