Apple’s announcement that its Siri AI will be delayed in the European Union due to the Digital Markets Act (DMA) has visibly irritated the European Commission.

A growing number of tech companies are choosing to delay or entirely withhold features and services in the EU, while the tech policy debate is gradually being brought out of the Brussels bubble and onto the radar of consumers and local politicians.

For instance, last year’s decision by META and Google to restrict political ads as a response to the EU’s Regulation on the Transparency and Targeting of Political Advertising (TTPA) has already brought dissatisfaction among politicians and non-governmental organizations alike.

“The EU will not give any exemptions, just like a police officer would not exempt the driver from respecting a speed limit”

The EU Commission’s spokesperson's tone and message on the subject at the recent press conference deserves to be quoted fully: