The Nuvolari and Concept C lead the way for Audi's new design direction.
Audi design boss Massimo Frascella wants cars to 'exude extreme solidity and absolute simplicity.'
The simplified exterior will be paired with a minimalistic cabin.
Audi surprised us all last September when it took the wraps off the Concept C, previewing a completely new design language. It did it again last week when it unveiled the Nuvolari as the first production model to embrace the fresh aesthetic. The supercar subsequently made its dynamic debut over the weekend, with Nico Hülkenberg and Gabriel Bortoleto taking turns behind the wheel ahead of the F1 Monaco Grand Prix.
The Lamborghini Temerario–derived model will start reaching customers from 2027. Later the same year, the Concept C will evolve into a production model as an electric sports car with a retractable targa roof and close ties to the Porsche Boxster/Cayman EVs. Both performance vehicles are the first models fully designed by Chief Creative Officer Massimo Frascella after he joined Audi in June 2024.















