M&Ms have entered the villa. The long-established candy brand is partnering with “Love Island USA” as the exclusive confectionery partner for the show’s eighth season.
To celebrate the collaboration, M&M’s is releasing a limited-edition play-along pack, containing game boards and multicolored, custom candy printed with some of the show’s recurring one-liners and iconic moments, including “bombshell arrives,” “got a text,” “early days,” “pull for a chat,” “casa amor” and girl’s girl,” among others. The packs will be available exclusively on MMS.com beginning June 2, and will retail for $15.99 while supplies last.
Courtesy of M&M’s
To play along at home, viewers can randomly select 10 M&M’s and place them on their game boards. When someone’s piece(es) of candy matches the moment on TV, the player removes the candy from their board. The first person to clear all ten spots — or have the fewest left at the end of the episode — wins.
Little is known about the upcoming season, but tensions are already high after “Love Island USA” shared an Instagram post saying “The Villa runs on good vibes, and so does this community.” The post goes on to remind fans, “everyone deserves to feel safe and respected. This is a space for fun, not negativity – so keep it kind, keep it positive, and remember: this is LOVE island!”
