May 28, 2026 11:41 AM EDT

LONDON (AP) — Temu was hit with a 200 million euro ($232 million) fine Thursday after a European Union investigation found the Chinese online retailer failed to protect consumers from illegal products like toxic or hazardous toys and unsafe electronics.

The 27-nation EU's fine follows preliminary findings last year that Temu was exposing consumers to a high risk of products sold on its platform like baby toys and small electronics that didn't comply with EU consumer safety rules.

The bloc's executive arm issued the penalty under the Digital Services Act, or DSA, a wide-ranging rulebook that requires online platforms to do more to keep internet users safe from harmful content or dodgy goods, under the threat of hefty fines.

It's the second time Brussels has issued a fine under three-year-old DSA, following a $120 million penalty last year for Elon Musk's social media site X.