May 20, 2026

We’re introducing UCP-powered features and AI tools to create a more intuitive, agentic shopping experience on Google for consumers and retailers.

General summary

Google is launching new Universal Commerce Protocol features to simplify shopping across Search, Gemini, and Maps. You can now use the Universal Cart to check out quickly with Google Pay at major retailers, while new tools in Merchant Center help you track your brand's performance in AI-driven search results. Keep an eye out for these updates as they roll out globally to help you connect more effectively with your customers.

Summaries were generated by Google AI. Generative AI is experimental.