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Hasbro reported first-quarter net earnings of $198.4 million, more than double the $98.6 million it earned in the same period last year, as surging demand for Magic: The Gathering card sets pushed total revenue above $1 billion for the first time in a quarter.
Revenue rose 13% to $1,000.2 million, up from $887.1 million in the first quarter of 2025. Adjusted earnings per diluted share came in at $1.47. Analysts had expected adjusted earnings of $1.13 per share and revenue of $964.38 million, according to Reuters.
The gains were driven by Hasbro's Wizards of the Coast and Digital Gaming segment, where revenue climbed 26% to $582.0 million. The card game brought in $469.6 million, a 36% year-over-year gain, with the Lorwyn Eclipsed and Teenage Mutant Ninja Turtles Universes Beyond sets both launching in the quarter and ongoing demand for older releases adding to the total, the company said. The mobile game Monopoly Go! contributed $41 million in revenue during the quarter.
Operating profit for the segment reached $297.7 million, a 51.2% operating margin, the company said.
