Hasbro's secret weapon has been its Wizards of the Coast division, which includes Dungeons & Dragons, Magic: The Gathering and the company's digital games.
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The gap is widening between rival toy makers Hasbro
and Mattel
— thanks in part to a 30-year-old trading card game.
The toy giants have flip-flopped dominance in the space for decades, jockeying for the most coveted master licenses to put new fan favorites — Disney princesses and “Star Wars” characters among them — on store shelves. But as the industry recovers from a period of declining sales, Hasbro is the one winning over Wall Street.
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Il colosso Usa dei giocattoli vuole costruire un ecosistema integratoe globale attorno ai suoi marchi. C’è il rischio degli alti…
Lego on Tuesday reported a 12% jump in revenue for fiscal year 2025 and reported consumer sales that far outpace the broader toy…
Pop Mart’s market capitalisation has surpassed that of Mattel and Hasbro combined on back of hot-selling collectible
Developers at the studio Wizards of the Coast cited AI and layoff protections as some issues driving unionization effort
