CHICAGO: Palestinian Yara Alul left the comfort of a promising career as a stock trader, and later as a program manager at Amazon, to launch along with her sisters their own company showcasing their culture and strengthening the Palestinian clothing industry.

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Alul said Urban Pal, which was launched in July, takes cultural iconic designs in clothing accessories and uses Palestinian seamstresses to create products that are sold on www.urbanpal.co.

It also solicits design ideas and drawings from Palestinian children and places them on clothing for distribution, with portions of the profits going to the civic organization Taawon.

“Urban Pal aims to sustainably preserve and evolve Palestinian heritage while offering a 2025 customer experience,” Alul told Arab News.