With US tariffs now at 50 per cent, calls are growing for India to become a ‘most unapologetic superpower’ and diversify its trade portfolio

The wave of introspection follows the Trump administration’s announcement last Wednesday of an additional 25 per cent tariff – effective from August 27 – on Indian imports, a move justified as retaliation for India’s continued purchases of Russian crude oil.

The decision, which is set to bring US levies on Indian goods to 50 per cent, provoked widespread consternation across India’s business community, reigniting a broader conversation about the vulnerabilities inherent in the country’s export-led growth model.

“Every few years, the world reminds us of our place. A threat here, a tariff there. But the message is the same: stay in your lane, India,” Deepinder Goyal, co-founder of online food delivery giant Zomato, wrote in a social media post that quickly went viral. “Global powers will always bully us, unless we take our destiny in our own hands.”

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