Bumble has enraged its users after announcing a dramatic U-turn on its women-first rule.
Message recipients also now have 72 hours to respond instead of just 24 hours.
A massive update comes to Bumble today.
Bumble will let men message first, reversing the women-first rule that defined it, as paying users fall and the app bets on an AI-driven overhaul.
Bumble has removed its women-first messaging rule, allowing either person in a match to initiate conversations, as part of broader updates aimed at boosting user engagement.
Bumble is ditching the rule that it has enforced since launching in 2024. Men can finally message first.
Since Bumble’s launch in 2014, only women could initiate conversations in heterosexual matches on the app
Bumble is revolutionizing its messaging policy also allowing men to initiate conversations. This shift enhances user flexibility, significantly extending the message reply window from twenty-four to an impressive…
Aug 11 : Bumble on Tuesday said it would now allow either person in a match to send the first message, dropping the women-first messaging rule that has been a defining feature of…
The move comes as dating-app companies grapple with user fatigue toward traditional swipe-based platforms and slowing growth, prompting some including Bumble and Tinder-owner…
Bumble's new changes make it look quite similar to Tinder. Without its distinctive features, the app may lose its edge.
Bumble is revolutionizing its messaging policy also allowing men to initiate conversations. This shift enhances user flexibility, significantly extending the message reply window…
Users will also have the ability to respond to first messages within 72 hours, up from 24 hours, the company said.
Can it find a new reason for daters to stay?
The dating app has axed the female-initiated messaging feature that set it apart from its competitors. Helen Coffey digs into why putting the power – and responsibility – into…
Under the new update, men can initiate conversations if an opening prompt is set up on the profile.