Discontent is spreading among BMW drivers. When starting their vehicle, they are treated to ads for a summer movie. Not a bug.

BMW ha avviato la distribuzione di annunci pubblicitari a schermo intero sui display di bordo delle vetture gi� acquistate dai clienti, smentendo drasticamente le dichiarazioni…

The promotion began on July 27, 2026, and is scheduled to run through August 10 across more than 70 markets. On supported vehicles, starting the car brings...