MELBOURNE, July 29 : FIFA’s push to open the World Cup to private equity marks a dramatic attempt to reshape the commercial landscape of global soccer, while opening a new front in a long-running battle with Europe for power and control over the massive wealth generated by the sport.The global governing bo

FIFA President Gianni Infantino plans to create a $20 billion company running the World Cup with private investors including the Kushner family

Fifa has announced plans to sell a share of its commercial operations to private investors

FIFA plans a twenty billion dollar subsidiary for World Cup events. This move offers external investors up to twenty percent stakes. UEFA criticizes this proposal, calling it a…