Kan 11 drew 1.57 million viewers and a 40.6% rating for the 2026 World Cup final, its biggest audience since 1998 and a signal for sports media

Over the last 28 years, the only match to surpass this figure was the 1998 final between France and Brazil, which commanded a 43.8% viewership share.

Kan 11 drew 1.57 million viewers and a 40.6% rating for the 2026 World Cup final, its biggest audience since 1998 and a signal for sports media