The global smartphone industry is experiencing an unprecedented structural downturn. According to preliminary data from Counterpoint , global smartphone shipments have tumbled by 11% year-over-year (YoY) in the second quarter of 2026

July 13 : Global smartphone shipments fell 11 per cent in the second quarter to their lowest level for the period since 2013, as a prolonged memory chip shortage drove up handset…

Apple takes 20 percent of global market, Samsung retains top spot as mid-range sellers hit by record contraction