Before he was leading Norway to their first-ever World Cup quarterfinal, Wolrd Cup MVP Erling Haaland dabbled in rap. A track from 2016 has resurfaced and exploded online, racking up millions of views and leading fans to say: “This should be played at the stadium if Norway wins against England.”

Erling Haaland's World Cup debut goals against Brazil are driving fresh interest in sports NFTs and meme coins, testing crypto's sports-adjacent markets.

Ståle Solbakken’s side have played with smiles on their faces at this World Cup – and none more so than the talismanic striker