Kraken's FIFA crypto sponsorship gets prime exposure as England face DR Congo in the World Cup Round of 32. Here's what it means for crypto investors.

Kraken becomes the first crypto exchange sponsor in FIFA World Cup history as Canada faces South Africa in the 2026 knockout stage on June 28.

FIFA names Kraken as its first official crypto exchange partner for the 2026 World Cup, as England's defensive struggles under Tuchel draw global attention.