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OpenAI declares it's 'clearly in the advertising business now' as AI reshapes marketing

OpenAI CRO Denise Dresser declared the company is 'clearly in the advertising business now' at Cannes Lions, while tokenized OpenAI exposure tokens face

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cryptobriefing.comStai leggendo1 mese fa

OpenAI declares it's 'clearly in the advertising business now' as AI reshapes marketing

OpenAI CRO Denise Dresser declared the company is 'clearly in the advertising business now' at Cannes Lions, while tokenized OpenAI exposure tokens face

originale

digiday.com1 mese fa

‘There’s two ways to build these platforms’: OpenAI’s ads boss David Dugan on going the other way

OpenAI's ads chief David Dugan shares a glimpse of their ad playbook: move fast, share the build, defer the hard questions.

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sabato 27 giugno 2026·cryptobriefing.com
OpenAI declares it's 'clearly in the advertising business now' as AI reshapes marketing
OpenAI CRO Denise Dresser declared the company is 'clearly in the advertising business now' at Cannes Lions, while tokenized OpenAI exposure tokens face
martedì 30 giugno 2026·digiday.com
‘There’s two ways to build these platforms’: OpenAI’s ads boss David Dugan on going the other way
OpenAI's ads chief David Dugan shares a glimpse of their ad playbook: move fast, share the build, defer the hard questions.