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Historic heatwave catches Europe's fashion industry unprepared
The most coveted accessory at the Paris Fashion Week shows this week was not a bag, a sneaker or a watch. It was an ice pack.
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hindustantimes.com
Dior, Rick Owens pivot fashion show timings as Paris hits record high temperatures
As the show must go on, the Paris Fashion Week Men’s Spring/Summer 2027 collections are officially underway, forcing brands to adapt to the stifling climate
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apnews.com
Heat catches Europe’s fashion industry unprepared as models face the sun in fur and wool
Paris Fashion Week Men’s became a test of fashion’s relationship with heat. A historic heat wave pushed houses to move shows earlier, hand out ice packs, cold towels, parasols and…
