NEW DELHI: Apple's sharp increase in MacBook and iPad prices in India may be an early sign of broader price increases across the PC industry as the global artificial intelligence boom drives up memory and storage costs.

Tim Cook said last week that Apple would hike prices due to surging memory and storage costs.

SAN FRANCISCO, June 25 : Apple raised iPad and MacBook prices on Thursday, saying it could no longer shield customers from soaring memory and storage chip costs driven by the AI…

By Emily Bary and Christine Ji

Ram shortage and AI data center demand has finally stuck the Apple pricing charts as well. In a worldwide shake-up India prices have also been increases across Mac & iPad…

Apple product prices in India will rise 15-20% due to a global memory chip shortage, impacting various models significantly.