Apple raised prices on many of its products today, and hinted that there could be more increases coming later on.

Link to: https://www.wsj.com/tech/apple-raises-prices-on-macs-ipads-by-200-or-more-on-some-models-a7463f99?st=zse57R

Tim Cook said last week that Apple would hike prices due to surging memory and storage costs.

Apple has raised prices across the board for many of its products today. MacBook Neo now starts at $699 (up...

Apple today dramatically increased device prices across multiple product lines. After temporarily taking it down earlier today, Apple's online store is back up with a series of…

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Apple shares are in the spotlight Thursday after reports of Mac and iPad price hikes tied to higher memory and storage costs.

Apple is increasing prices of some of its popular products, including iPads and Macbooks.

Apple has raised prices on MacBook and iPad devices, saying that AI data center investments have triggered a chain reaction that forced its hand.

As promised a week ago, Apple just increased prices across a range of product lines. While rising RAM costs are...

The price increases are largely unprecedented, with no equivalent in Apple’s modern history of sweeping hikes across much of its product line.

Apple raised prices on many of its products today, and hinted that there could be more increases coming later on.

The price hikes affected multiple Apple products, including the MacBook Neo, which increased from $599 to $699.

Apple raises prices on MacBooks, iPads and other devices as AI-driven memory chip shortages push costs higher. iPhone prices remain unchanged.

The tech giant insists it has “shielded customers from these increases so far” but can no longer do so.

See the full Apple price increase 2026 list, including new prices for MacBook, iPad, Apple TV, HomePod, HomePod mini, and Vision Pro models.

Apple said it is raising prices on several product lines because of increasing costs for memory, causing its stock price to drop later in the day.

Company says it cannot shield customers from memory and storage chip costs – and iPhone hikes could be next

Apple cited the rapid expansion of data centres leading to a surge in demand for memory and storage as the reason for the hike in prices. | Business News