Ferrari's marketing chief Enrico Galliera has resigned after 16 years, following backlash over the launch of its first electric car, the Luce.

L’ex presidente e ceo di Bmw Italia risponderà direttamente al ceo Vigna

L'avvicendamento nella divisione arriva a poche settimane dalla presentazione della prima elettrica

Ferrari tauscht nach Kritik am Elektro-SUV Luce den Marketingchef aus. Der neue Mann kommt von BMW und soll die Marke neu positionieren.

Der italienische Sportwagenhersteller tauscht nach Kritik am Elektro-SUV Luce den Marketingchef aus. Der neue Mann kommt vom deutschen Konkurrenten BMW und soll die Marke neu…

Der neue Elektro-Ferrari spaltete die Autowelt. Wenige Wochen nach der Vorstellung verlässt jetzt der langjährige Marketingchef den Luxussportwagenbauer. Sein Nachfolger…

Ferrari nomina Massimiliano Di Silvestre nuovo responsabile marketing e commerciale. Prenderà il posto di Enrico Galliera dal 1° luglio

Ferrari ha nominato Massimiliano Di Silvestre nuovo responsabile marketing e commerciale al posto di Enrico Galliera. Il cambiamento arriva poco dopo il debutto della Luce, la…

The five-seat electric car triggered a flurry of criticism after its launch last month

Ferrari's longtime CMO Enrico Galliera is leaving after 16 years. His replacement, ex-BMW Italy chief Di Silvestre, starts July 1.

The shakeup comes just a month after the luxury sports car company unveiled its first-ever EV.

The man who shaped Ferrari's image for more than a decade is leaving the company weeks after the troubled unveiling of its first electric car, with a former BMW executive drafted…

L’uomo che per oltre dieci anni ha curato l’immagine Ferrari lascia l’azienda dopo il difficile debutto della prima elettrica; un ex dirigente BMW è chiamato a stabilizzare il…

Ferrari's marketing chief Enrico Galliera has resigned after 16 years, following backlash over the launch of its first electric car, the Luce.

Former head of BMW Italia will take over from Enrico Galliera leading marketing and sales in Maranello. Who he is and what changes now

The veteran marketing chief claimed the Italian marque’s first ever electric model was meant to be “polarising”.

Enrico Galliera's departure after 16 years at the world's most famous supercar brand has been confirmed this week after the Maranello firm endured an intense public backlash to…

Enrico Galliera has quit his role as chief marketing and commercial officer of Ferrari weeks after a backlash over the launch of the…………………….