World Cup beer sales expected to rise 5 percent from 2022 tournament

The 2026 FIFA World Cup is set to significantly boost global beer consumption, with over a billion pints expected. Analysts predict a 0.3% increase in beer industry volumes. The…

Analistas estimam aumento de 3% nas vendas durante os 39 dias de competição

This year’s event is an expanded 48-team competition featuring 104 matches, compared with the 64-game tournaments of previous years - a boon for brewers.

The largest World Cup in history will kick off this Thursday across the US, Canada and Mexico. With 48 teams playing 104 matches, fans are bracing for a five-week marathon. But if…

The 2026 FIFA World Cup will bring billions to host nations. Analysts expect a surge in spending on hotels, airlines, and retail. Beer sales are also set to rise. Media companies…

Forget ticket sales and geopolitical tensions. The World Cup might face another hurdle: A years-long decline in drinking.

Torneio de 2026 foi ampliado de forma a incluir 48 seleções e 104 partidas, em comparação aos 64 jogos das edições anteriores, abrindo o caminho para a Copa do Mundo mais…

World Cup beer sales expected to rise 5 percent from 2022 tournament