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World Cup 2026 sparks a $11bn transformation
For the first time, FIFA is managing a competition built around digital ecosystems powered by AI, cloud computing, and next-gen connectivity.
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hindustantimes.com
How FIFA’s biggest World Cup unleashed a summer of price gouging
Soccer’s global governing body is leveraging U.S. wealth and an expanded tournament to chase an $11 billion bonanza. | Sports News
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forbes.com
Fever Pitch As World Cup Heats Up To $8 Billion Spending Spree
How the 2026 FIFA World Cup is driving luxury travel, fashion, aviation and hospitality, creating a global spending boom far beyond the matches themselves.
