Support CleanTechnica's work through a Substack subscription or on Stripe. Chery Automobile-backed joint venture Electric Mobility Technologies is preparing to enter Japan’s tightly regulated kei-car market with a compact electric vehicle scheduled for launch in 2027. Operating under the EMTA brand, the Singapore-based venture will compete with BYD and its ... [continued]

Operator EMT envisions price similar to gasoline-powered 'kei' cars

BYD isn’t the only Chinese brand that wants to crack open Japan’s kei car market. Five companies, including China’s Chery...