Starbucks Korea is facing one of the biggest crises in its history after a marketing campaign triggered accusations that it mocked South Korea’s historic democr

The marketing blunder on South Korea’s most solemn democratic anniversary has reignited a decades-old battle over how the country confronts its authoritarian past.

Chung Yong-jin’s apology came as backlash deepened over the coffee chain’s marketing campaign mocking South Korea’s pro-democracy history.

Shinsegae Group Chair Chung Yong-jin on Tuesday bowed in apology over Starbucks Korea’s controversial “Tank Day” marketing campaign, vowing to make himself full

Controversial ‘Tank Day’ campaign evoked a 1980 military crackdown on pro-democracy protesters

Starbucks Korea revealed on Tuesday a series of mishaps leading to its heavily criticised "Tank Day" promotion, including the use of AI to develop the campaign, which it said…

A lack of sensitivity toward one of the country’s defining pro-democracy movements, along with a broken approval chain that failed to screen for po...

Starbucks Korea faces backlash and sales decline over controversial ‘Tank Day' campaign tied to Gwangju Uprising.

The coffee chain sparked public outrage when it attempted to promote a large size of tumbler it calls a “tank” by declaring May 18 to be “Tank Day.” | World News

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Shinsegae Group’s investigation found significant severe shortcomings in its process for reviewing marketing campaigns

Police are currently fielding multiple criminal complaints against not only executives associated with Starbucks and Shinsegae, but political figures as well

SEOUL, May 26 — Starbucks Korea revealed on Tuesday a series of mishaps leading to its heavily criticised “Tank Day” promotion, including the use of AI to develop the...

The coffee chain drew backlash with a marketing campaign for a drink tumbler that is widely perceived as mocking those who died for South Korea’s pro-democracy movement.

Rather than helping society heal and reflect on a painful chapter of Korea’s democratic history, political leaders are instead deepening division and social conflict for…

Rather than helping society heal and reflect on a painful chapter of Korea’s democratic history, political leaders are instead deepening division and social conflict for…

Starbucks Korea’s weekly payment volume dropped by more than 8 billion won ($5.3 million) in the week following controversy over its “Tank Day” event, data showed Wednesday.

Starbucks Korea is facing one of the biggest crises in its history after a marketing campaign triggered accusations that it mocked South Korea’s historic democr

Shinsegae Group Chairman Chung Yong-jin publicly apologized for Starbucks Korea’s controversial marketing campaign, which has been accused of justi...

Starbucks Korea’s recent marketing blunder, seen as mocking the country’s democracy movements of the 1980s and leading to widespread public outrage...