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Iconic American Beer Brand Discontinued After 177 Years
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independent.co.uk
Last batch of historic beer being brewed after 177 years in business
A batch of Schlitz, marketed as ‘the beer that made Milwaukee famous,’ will be brewed by Kirby Nelson at Wisconsin Brewery on May 23
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‘The beer that made Milwaukee famous’ to be discontinued after 177 years
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qz.com
Pabst discontinues Schlitz beer after 177 years
Wisconsin Brewing Company will brew a final batch on May 23 using a recipe from 1948, when Schlitz was the top-selling beer in the world
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nbcnews.com
End of an era as Schlitz, the beer that made Milwaukee famous, pours its last
The iconic lager has quenched the thirst of American beer drinkers for 177 years.
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mirror.co.uk
Iconic beer to disappear from supermarket shelves after 177 years
The iconic American beer brand will disappear from supermarket shelves next month after 177 years as it is being put 'on hiatus', the last batch is due to be brewed on May 23
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adage.com
Schlitz’s last call—looking back at the beer brand’s ad highs and lows
Pabst is retiring Schlitz, ending the run of a once-dominant lager whose iconic campaigns—and infamous marketing missteps—make it one of advertising’s great cautionary tales.
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zerohedge.com
Iconic American Beer Brand Discontinued After 177 Years
Unfortunately, we have seen continued increases in our costs...