Los carteles en los que aparecía Biton solo se utilizaron en Israel y no formaban parte de una campaña global
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Actualizado a las 10:47h.
La marca deportiva Adidas ha emitido este lunes un comunicado de disculpas por emplear en una campaña publicitaria para su servicio 'Single Shoe' (venta de una sola zapatilla) para personas amputadas y con diferencias entre sus extremidades a un exsoldado israelí que perdió la ... pierna izquierda en enfrentamientos con milicias de la Franja de Gaza en 2021, destacadamente el Movimiento de Resistencia Islámica (Hamás).
Hamás
Israel
Javier Bardem apoya las llamadas a boicotear a Adidas por la participaci�n de un ex soldado israel� en una campa�a publicitaria para amputados
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Adidas issues apology over campaign featuring disabled Israeli soldier | The Jerusalem Post
Adidas Arabia apologizes after ad featuring ex-Israeli soldier
Adidas apologizes amid boycott calls over campaign featuring former Israeli soldier
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Un ex soldato dell'Idf diventa protagonista di una campagna Adidas. Dopo le polemiche, l'azienda chiarisce: "Travisato lo scopo del servizio"
Adidas apologises after Israel campaign sparks boycott calls - Businessday NG
Adidas apologizes after boycott calls over campaign featuring wounded IDF veteran
La marca deportiva Adidas emit�a este lunes un comunicado de disculpas por emplear en una campa�a publicitaria para su servicio…
Adidas apologises after featuring an amputee Israeli soldier in its Single Shoe campaign, sparking global backlash and boycott…
Sports giant says it's 'taking feedback seriously' after boycott calls followed inclusion of Shalev Biton in local Israeli…
The initiative, limited to local Israeli outlets rather than running globally, included posters and videos featuring disabled…
Adidas Arabia, a regional branch of the German sportswear giant Adidas issued on Monday a written apology after an advertising…
Adidas has apologized after a promotional campaign in Israel featuring a former Israeli soldier prompted widespread criticism and…
