Morgan Stanley upgraded Robinhood to overweight, betting its growing product lineup can drive more revenue from its existing users, and raised the price target to $150 from $124.
The new target represents roughly 43% upside from Monday’s close. Shares of Robinhood advanced 2% ahead of today’s market opening.
Morgan Stanley analyst Michael Cyprys said Robinhood’s expanding platform is translating product growth into stronger customer economics, including higher assets, activity and monetization per user.
Cyprys said the market is increasingly recognizing Robinhood’s product velocity and expanding total addressable market, but has not fully appreciated the effect those products could have on the company’s existing customer base. Robinhood has roughly 28 million users, providing a large audience for new products without requiring the company to build an entirely new customer base.
Prediction markets offer an early example of that strategy. Cyprys said fewer than 2 million prediction-market users generated $156 million in second-quarter revenue and also adopted other Robinhood products.
