Jump to contentAllNewsSportCultureLifestyleChelsea FC and Circle have agreed a sponsorship deal (PA)Chelsea have announced a new principal partnership with Circle Internet Group, Inc for the 2026/27 season. The brand 'USDC by Circle' will feature in gold lettering across the front of Chelsea’s men’s, women’s, and academy shirts. The new shirt sponsor will debut during the men’s Premier League match against Brighton at Stamford Bridge on Sunday. Circle is an American financial platform company, and USDC is a cryptocurrency stablecoin issued by the firm. Chelsea started the current campaign without a main sponsor, having relied on short-term agreements since their long-term deal with Three ended in 2023. More bulletinsThank you for registeringPlease refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in
USDC: Chelsea finally agree shirt sponsor deal with US financial platform firm
Jump to contentAllNewsSportCultureLifestyleChelsea FC and Circle have agreed a sponsorship deal (PA)Chelsea have announced a new principal partnership with Circle Internet Group, Inc for the 2026/27 season. The brand 'USDC by Circle' will feature in gold lettering across the front of Chelsea’s men’s, women’s, and academy shirts. The new shirt sponsor will debut during the men’s Premier League match against Brighton at Stamford Bridge on Sunday. Circle is an American financial platform company, and USDC is a cryptocurrency stablecoin issued by the firm. Chelsea started the current campaign without a main sponsor, having relied on short-term agreements since their long-term deal with Three ended in 2023. More bulletinsThank you for registeringPlease refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in
