Piramal Alternatives has invested Rs 215 crore in Kolors Healthcare India Pvt Ltd, a press statement released by the company said on August 26.Piramal Alternatives is the fund management arm of the Piramal Group and it is a major institutional capital player in India. Kolors Healthcare is one of the top names in wellness chain industry in the South India market.The investment has been made through Piramal Alternatives’ India Credit Opportunities Fund II (PCF II). The capital will be used to support Kolors’ expansion plans, including adding clinics, upgrading existing facilities and widening its range of services.Kolors plans to use the latest capital infusion to strengthen its regional footprint while expanding into additional segments of the wellness and preventive healthcare market.Also read | Indian refiners widen oil hunt as Russian flows hurtThe company also plans to implement its "Kolors 2.0" initiative, which involves a broader transformation of its centres and operations.For Piramal Alternatives, the transaction adds to its portfolio of investments in mid-market businesses where it provides customised capital solutions to support expansion and business transformation.Kalpesh Kikani, CEO of Piramal Alternatives, said the firm sees scope for Kolors to expand its position in the wellness and preventive healthcare market. He pointed to the company’s brand, focus on customer outcomes and investments in technology and service innovation as factors supporting its growth prospects.Kikani added that Piramal Alternatives would work with the Kolors management team as it scales the business and seeks to build long-term value.Also read | Gadkari office clarifies on retirement remarkVijaya Krishna, managing director of Kolors Healthcare India, said the investment would provide the company with capital to accelerate clinic expansion, improve infrastructure and add new services. The partnership, she added, would also help advance the Kolors 2.0 transformation programme.Venkata Shivaji Kuna, executive director at Kolors Healthcare, said the company aims to make wellness solutions more accessible and personalised as demand for preventive healthcare increases.He said the partnership with Piramal Alternatives would help Kolors expand its platform and address lifestyle and preventive healthcare needs across India.India’s wellness and preventive healthcare market has been gaining momentum as consumers become more focused on health management and prevention. Rising disposable incomes and growing interest in personalised wellness and aesthetic services are also supporting demand.