KKR Acquires Leading Japanese Beauty Platform Ci FLAVORS
KKR, a leading global investment firm, L Catterton, the largest global consumer-focused investment firm, and Ci FLAVORS Co., Ltd. (“Ci FLAVORS” or the “Company”), a Japanese beauty and lifestyle brand platform, today announced the signing of definitive agreements under which funds managed by KKR will acquire Ci FLAVORS from all existing shareholders, including Ci FLAVORS founder Yusaku Horiuchi, L Catterton, eBeauty Group (“eBeauty”), and Yanagi Capital Partners (“Yanagi”). Yusaku Horiuchi and Representative Director and CEO Yoshiaki Okura will both be investing alongside KKR in the transaction.
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With roots dating back to 2011, Ci FLAVORS has grown into one of Japan's leading beauty and lifestyle brand platforms, offering products across haircare, skincare, body care and lifestyle categories. Its portfolio includes brands such as &honey, 8 THE THALASSO, unlabel, THERATIS, and MOROCCAN BEAUTY. Its operations span brand sales, OEM manufacturing, D2C and e-commerce channels, directly managed department store retail, and global ingredient and materials procurement. The Company has an established presence in Japan’s haircare market, particularly in shampoo and hair treatment products, and has recorded growth in overseas sales, including in Asia and North America.
