Habib Asadollah-Nejad, President of the Broiler Poultry Farmers Union, cited reduced chicken purchases by the public as a primary driver behind market disruptions while arguing that the true production cost per kilogram of chicken should reach 380,000 tomans.

In an interview with Dideban Iran, Asadollah-Nejad acknowledged widespread economic hardships, stating, “Due to financial strains, people are buying less.” He identified the drop in per capita chicken consumption as the main factor unsettling the balance between supply and demand.

While the union official attributed market imbalances to declining consumer purchasing power, he simultaneously reported a dramatic surge in production costs for poultry farmers.

The union chief further noted that chicken production has not increased compared to last year and has, in fact, declined. He emphasized that current market dynamics stem from reduced per capita consumption rather than overproduction or surplus supply.

“Over the past year, foreign exchange rates, feed costs, and other production variables have risen sharply, making it increasingly difficult for poultry farmers to sustain operations,” he added.